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Sponsorship roundup

Sunwing Travel Group hires Media Dimensions

International news: Kia signs Rafael Nadal as global spokesperson

DaimlerChrysler promotes Caliber in Montreal cafes

Consumer Impact Marketing conducts two campaigns for Pepsi-QTG

SickKids Foundation hires Rapp Collins

Coors, Wrangler begin clothing promotion June 22, 2026

RBC conducts Father's Day promotion June 22, 2026

Dove begins soccer-themed campaign June 22, 2026

RBC, Live Nation form loyalty agreement June 18, 2026

Specsavers sponsors Blue Jays June 18, 2026

Dollarama joins Blue Rewards June 18, 2026

SharkNinja readies Fan House promotion June 16, 2026

Huumans begins national campaign June 16, 2026

Calafati joins M&K Media June 16, 2026

Ricola begins North American campaign June 15, 2026

Lauzon joins Bloom December 1, 2025

New marketing vice-president at BeaverTails Canada September 18, 2023

Desjardins conducts Bell Media promotion March 30, 2022

Colab Studio adds four January 15, 2021

Pelletier joins Bleublancrouge September 9, 2020

New creative director at McCann Montreal May 21, 2020

New vice-president at Imagemotion January 17, 2020

New creative director at Agence Braque March 25, 2019

Bleublancrouge adds two February 25, 2019

Montreal General Hospital begins Code Life campaign November 19, 2018